There is a rapid growth in the Indian car market. It is already gaining recognition worldwide and is yet to see more growth in the years to come. Because of this there is high ownership capacity, rise in income levels, change in lifestyle, low interest rates, availability of more and more varieties of car models, etc. Maruti Suzuki, Hyundai Motors and Tata motors are the top three car makers in India who dominate the Indian Car market.
Maruti Suzuki India Limited was initially known as Maruti Udyog Limited when formed in the year 1981. Suzuki Motors of Japan and the Indian government had begun as a joint venture. But, they parted in the year 2007 and is known as Maruti Udyog Limited from now on. Maruti 800 was the first car which was launched in India. The USP of this company is that it makes the car keeping the middle class people in mind. It proves to be a strong competition to the other car manufacturers in India.
Hyundai Motor India is the second largest car maker of India. This company started in 1996 and is a sub-division of a South Korean multi national company. Some of the top models of this company are Santro, i10, i20, Accent, Verna, Sonata and Tucson. It is the largest exporter in India. It currently markets over 34 passenger cars all over India.
The third topmost car maker in India is Tata Motors which was initially known as TELCO (TATA Engineering and Locomotive Company). In the year 2008 after its acquisition of British automotive brands like Jaguar and Land Rover, it earned revenue of 16 billion USD. When it comes to commercial cars, Tata Motors is the best car manufacturer. The latest launch of Tata Motors is TATA Nano which is Rs. One lakh car. This attracts the middle class and also fulfills their dream of buying a car.
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